Done Is Better Than Perfect: A Chat With Bro Dough Founder & CEO Erica Rankin

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The entrepreneur bug can bite at any moment, regardless of your background.

This was the case for Erica Rankin, who with no formal business background, turned an idea into a lifestyle. Launched in 2019, Erica’s company, Bro Dough, was created for consumers who prioritize their health and still want to enjoy a treat, without sacrificing their health or fitness goals. With a background in the fitness industry, Erica’s vision is to create a world where someone can eat an entire jar of cookie dough and still feel good about themselves. Have your dough, and eat it too if you will.

We spoke with Erica about finding a mentor, overcoming imposter syndrome, and why being done is better than being perfect.

What’s the best advice you have received as a CEO?

What are some of the biggest challenges you have experienced as a CEO?

What are the non-financial assets in your life that you credit to your success as a CEO?

To learn more about Bro Dough visit