We all make compromises. With our time, jobs, family, passions and health. Most of these compromises come from nothing more than convenience, especially around the food we eat. For GOOD FOOD FOR GOOD CEO, Richa Gupta, compromises led to opportunity and the “A-Ha” moment all entrepreneurs experience.
Richa’s career in consumer packaged goods started over ten years ago, working on the General Mills marketing team. It was during this experience that she recognized the gap between convenience and quality and giving and consumption, when it comes to our food and diet. Seven years later, Richa and her team at GOOD FOOD FOR GOOD are leading the healthy condiment industry with products that are all handmade, whole, and contain no additives or preservatives. Even more so, GOOD FOOD FOR GOOD has donated over 8,000,000 meals with their Buy One, Feed One program.
What started as a small business is now distributed through major retail giants such as Costco, Whole Foods, Walmart and Loblaws. We chatted with Richa about creating her own pathway, self-funding a business, and creating something beyond herself.
What’s the best advice you have received as a Founder?
What are some of the biggest challenges you have experienced as a Founder?
What are the non-financial assets in your life that you credit to your success as a Founder?
To learn more about GOOD FOOD FOR GOOD visit https://goodfoodforgood.ca/