Finding Your North Star: A Chat With Everipe Co-Founder Kerry Roberts


Spending years as a marketing manager and director of consumer insights can give you a pretty good sense of where an industry is at, and more importantly, where it’s going. With an ever-changing landscape in the industry, Kerry Roberts built her career helping CPG organizations, such as Mars and Kraft Foods, find comfort in strategic decision making with validated insight for smarter business action.

This insight led Kerry to combine her passion for healthy eating, marketing, and technology to Co-Found Everipe, a natural food company focused on bringing freeze dried nutrition to the masses. We had a chance to sit down and chat with Kerry about the challenges of being an entrepreneur in an extremely competitive industry, her superpowers as a leader, and the values she has integrated in all aspects of her business.

What’s the best lesson you have learned as an Entrepreneur?

What are some of the biggest challenges you have experienced as an Entrepreneur?

What are the non-financial assets in your life that you credit to your success as an Entrepreneur?

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